As consulting Creative Director for Laguna Beach Textile Company, I oversee the brand's complete visual identity, from art directing lifestyle photography and designing the website to creating social content and advertising that capture the brand's laid-back luxury aesthetic. My role extends beyond creative direction to include product design and development, where I help conceptualize and execute textile collections that blend coastal inspiration with sophisticated design.
D E L I V E R A B L E S
Photoshoot Concepting Remote Photo Art Direction Location Scout + Selection Social Assets Ad Design Design Direction Brand Identity Brand Collateral Website Design + Maintenance Packaging
